ATLANTA'S OWN Yung Joc heads to the coast this weekend for a show at Elan. Inspired by hometown heroes OutKast as well as T.I., Joc broke out with the club track "It’s Goin’ Down," written with Russell "Block" Spencer and the label Block Enterprises, in 2005. The song, which took off locally, ended up in the hands of Sean "Diddy" Combs, and Diddy brought Joc onto his Bad Boy South label. "It’s Goin’ Down" would go on to earn a Grammy nomination, MTV Video Music Awards nominations, and win Hip-Hop Track of the Year at the 2006 BET Hip Hop Awards.
Joc’s second album, Hustlenomics, included the singles “Coffee Shop” and “Bottle Poppin’” and debuted at number three on the Billboard 200.
In 2010, he formed his own label, Swagg Team Entertainment, after a highly publicized falling out with Bad Boy South, through Jive Records; the label produced hits like GS Boyz’ “Stanky Legg” and Hotstylz “Lookin Boy.”
Joc resurfaced when he became a regular on Love & Hip Hop: Atlanta in 2014; from relationship drama to hairstyles, he’s staying in the headlines, and is sure to entertain at his Elan appearance.
Friday, June 30, 9 p.m., $10-40, 18+