File Formats accepted: PDF, EPS, JPEG, TIFF, Photoshop.
Color Correction: 3% for detail white, 35% midtones and 85% shadows.
Halftone Screen: 100 LPI
Resolution: 200 dpi for color or grayscale, 600 dpi for bitmap.
Color: CMYK Only. Spot colors may not print if kept as spot.
Cropmarks: NONE, build ad to size with no bleed
Physical media accepted: CD, DVD or thumbdrive
Email:Please contact your sales rep for email address to send ads to.
Space Reservations: 12 Noon Fri. before publication date
Proofs: Wed. prior to pub date
Camera Ready ads: 4pm Fri. before publication date
File Formats Accepted: GIF, JPG, PNG, SWF, 3rd party ad tags
Resolution: 72 dpi (dots per inch)
Color Profile: RGB only
File Size: 100K or less Animation: Animation may loop 3x, 24 fps, 15 seconds max recommended for standard ad units.
Click-through URL: Click URL must be included when creative files are submitted or through a 3rd party ad tag. Length cannot exceed 1,000 characters.
Flash: All SWF Flash files must be submitted along with a back-up GIF/JPG/PNG file. Also, all SWF Flash files must contain a clickTag and should be published for Flash Player 10.0 or an earlier version.
Content: Ads must not be designed to blend in with the site, mimic editorial fonts/colors, include fake form elements or incorporate graphic symbols that represent non-existent functionality. If the creative has the same background color as the site, it must contain a visible border.